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Client: a restaurant

Services: Naming / Visual Identity / Art Direction / web / signage / print

arestaurant.co.il

Redefines simple. Primal & prime, ancient and modern, earthy and refined.

Dining at a, designed by Pitsou Kedem and Baranowitz + Kronenberg, is to experience the chef’s culinary ideals. Yuval Ben Neriah is one of the most groundbreaking, creative, and precise chefs in Israel. a is a modern approach to Japanese cuisine, with premium ingredients from local farmers, selected and explored through different methods: Raw, fried, iron, grilled, and dry-aged, with contrasting elements in every dish.